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Hace 7 días
Digital marketing manager
$35,000 - $40,000 Mensual
Sobre el empleo
Detalles
Contratación:
PermanenteHorario:
Tiempo completoEspacio de trabajo:
HíbridoDescripción
AvaFin is an international fintech group that has been operating since 2012. We use a cutting-edge financial solutions technological platform in Mexico, Spain, Poland, the Czech Republic, and Latvia, holding leading positions in each of these markets.
Join the team as: ?
?Digital Marketing Manager
Core responsibilities:
· Development, implementation and monitoring of digital strategies to drive acquisition
· Meaningful ongoing work on improving loyalty program, retention strategies, paid marketing
· Ads management and media digital buying optimization to achieve expected results: Google Ads, Meta, etc.
· Development of new digital sources of acquisition and strengthen the existing ones.
· Supporting, implementation, and improvement of SEO strategy.
· Creation and analysis of performance reports, with detailed takeaways and action plans, identifying opportunities for improvement and optimization
· Conduct A/B testing and bring new solutions that helps scale the digital performance efforts
· Supporting in improving and adapting communication in all digital channels, own and paid
· Work with specialized agencies and contractors as needed for the ongoing projects
· Deep understanding and involvement within all the funnel journey to implement growth-oriented solutions
· Generate reports and other types of documents as required by the direct supervisor.
· Maintain in-depth working knowledge of the brand, products, systems, and processes.
Requirements:
· 100% biligual English - Spanish
· Proficiency in Excel: Intermediate-Advanced
· Data-driven: decisions supported by measurable and verifiable business information
· Solid experience understanding of consumer lifecycle, analytics and metrics: top-of-funnel growth, acquisition, monetization, retention, digital ad campaigns, activation, remarketing, audience management
· Proven experience in social media marketing, Google Adwords, Google Analytics 4, SEO/SEM
· Knowledge in app acquisition and MMPs
· Affiliate marketing knowledge - is a plus!
We offer:
· Base salaries
· Quarterly bonuses
· Benefits superior to those required by law
· Expense vouchers worth $2,000 (provided after an indefinite contract)
Work schedule:
· Mixed
AvaFin is committed to providing equal employment opportunities. We do not discriminate based on race, religion, sexual orientation, physical condition, socioeconomic status, or any other grounds.
ID: 19565668