SR. MARKETING MANAGER / TEXTILE INDUSTRY

Naucalpan, Alce Blanco, State of Mexico

English proficiency required

Tebi Industries is a 100% Mexican company with over 50 years of experience in the manufacturing and marketing of socks and other textile products. Our goal is to offer our customers the best product, service, and price on the market.

"We are looking for a professional capable of developing and implementing effective marketing strategies to increase brand visibility, boost sales, and position the company as a leader in the hosiery and accessories market for the entire family."

Responsibilities:

• Strategy Development and Execution: Create and lead comprehensive marketing plans that align with business objectives, encompassing both digital and traditional marketing. Ability to generate impactful presentations and communications for clients in Mexico and the US.
• Budget Management: Manage and optimize the marketing budget, ensuring the efficient use of resources.
• Data and Results Analysis: Monitor campaign performance, analyze data, and draw conclusions to adjust strategies and improve results.
• Technology Management: Oversee the implementation and optimization of digital marketing tools and platforms.
• Effective Communication: Communicate the marketing strategy to different teams and stakeholders, ensuring consistent messaging.
• Market Research and Insight: Conduct market research to identify opportunities and trends, adapting strategies to the needs of the target audience.
• Team Leadership: Lead and motivate the team, coordinating their efforts to achieve established objectives: Trade Marketing, Ecommerce, Digital Design.

Requirements:

• University degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years' experience in a similar position, preferably in the textile or fashion industry.
• Solid knowledge of digital marketing tools and data analysis.

Competencies:

• Leadership and Team Management
• Data and Metrics Analysis
• Results-Based Focus and Strategic Thinking
• Market Analysis and Innovation