Hace 2 días
Technical Search Engine Optimization (SEO) Specialist - LATAM
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hp en
Esta es una vacante externa, deberás completar el proceso en el sitio de la empresa.
Sobre el empleo
Categoría: Tecnologías de la Información - Sistemas
Subcategoría: Arquitecto de soluciones
Educación mínima requerida:
Detalles
Horario:
Tiempo completoEspacio de trabajo:
PresencialDescripción
We are looking for a data-driven Technical SEO Specialist to join the Worldwide SEO COE (Center of Excellence) team to support HP.com search engine optimization efforts. The Technical SEO Specialist will work closely with the Group Manager, Team Leads, Project Managers, Strategists, and other Technical Specialists to enable SEO best practices within HP.com web platforms via major and minor enhancements as part of Product development and agile Sprint cycles. In addition, this role will support website auditing and optimization path to maximize crawling and indexing of HP.com web pages by search engines.
Expected Responsibilities:
Education and Experience Sought:
Other Knowledge and Skills Sought:
About HP
You're out to reimagine and reinvent what's possible-in your career as well as the world around you. So are we. We love taking on tough challenges, disrupting the status quo, and creating what's next. We're in search of talented people who are inspired by big challenges, driven to learn and grow, and dedicated to making a meaningful difference.
HP is a technology company that operates in more than 170 countries around the world united in creating technology that makes life better for everyone, everywhere.
Our history: HP's commitment to diversity, equity and inclusion - it's just who we are. From the boardroom to factory floor, we create a culture where everyone is respected and where people can be themselves, while being a part of something bigger than themselves. We celebrate the notion that you can belong at HP and bring your authentic self to work each and every day. When you do that, you're more innovative and that helps grow our bottom line. Come to HP and thrive!
Expected Responsibilities:
- Validate SEO project requirements align to global standard operating procedures pre- and post-delivery
- Work with dedicated Project Managers and Strategists to deliver web platform enhancements via cross-functional support
- Routinely audit and compile website issues detrimental to SEO; size business case and prioritize to fix
- Be a creative but flexible thinker with high technical acumen and the ability to garner cross-functional support in pursuit of holistic business solutions with evergreen value
- Required to make data-driven decisions in an often fast-paced, fluctuating business environment
- Take part in solving challenging SEO problems related to direct-to-consumer (DTC) ecommerce
Education and Experience Sought:
- Bachelor's degree in Business Admin., Communications, Computer Science, Marketing, or related fields
- 5 years minimum SEO experience in large enterprise environment with multiple business stakeholders
- Proven track record of project management resulting in SEO product enhancements to support growth
- Deep understanding of enterprise analytics platforms like Adobe Analytics or Google Analytics 360 e.g., user behavior and website engagement metrics, dimensions, segments, ecommerce and event tracking
- Advanced expertise and knowledge of online space, including search engine trends and technologies
- Advanced understanding of Google search engine optimization best practices and webmaster policies
- Highly knowledgeable about web languages like DOM, HTML, JavaScript, CSS, XML, and able to easily parse HTML elements within web page source code
- Familiarity with enterprise SEO platforms like Ahrefs, BrightEdge, Conductor Searchlight, Searchmetrics, SEMrush, or seoClarity is a must
- Familiarity with content management systems like WordPress, Drupal, Joomla, Adobe Magento is a must
- Comfortable using productivity and collaboration applications to manage projects and tasks like Microsoft Office, Microsoft Teams, Google Workspace, Trello, Confluence, Jira, Asana, Smartsheet
Other Knowledge and Skills Sought:
- Can-do, positive attitude and willingness to work in fast-paced team environment
- Highly detail-oriented with proven project management and organizational skills
- Ability to link roadmap projects and website enhancements to business results
- Creativity and curiosity around project planning and process improvement
- Strong analytical, problem identification and solving skills
- Strong written and verbal communication skills
About HP
You're out to reimagine and reinvent what's possible-in your career as well as the world around you. So are we. We love taking on tough challenges, disrupting the status quo, and creating what's next. We're in search of talented people who are inspired by big challenges, driven to learn and grow, and dedicated to making a meaningful difference.
HP is a technology company that operates in more than 170 countries around the world united in creating technology that makes life better for everyone, everywhere.
Our history: HP's commitment to diversity, equity and inclusion - it's just who we are. From the boardroom to factory floor, we create a culture where everyone is respected and where people can be themselves, while being a part of something bigger than themselves. We celebrate the notion that you can belong at HP and bring your authentic self to work each and every day. When you do that, you're more innovative and that helps grow our bottom line. Come to HP and thrive!
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ID: 20337922
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