Responsibilities:

Fans Community Management

• Build and maintain our brand's user community in the local market to enhance user engagement and retention.
• Plan and organize online and offline activities tailored to local culture to drive user participation and content creation.
• Manage user feedback, promptly addressing community issues to improve user satisfaction.

KOC Content Management:

• Manage content calendars and ensure timely delivery of all community initiatives.
• Identify, recruit, and manage relationships with Key Opinion Consumers (KOCs). Leverage UserGenerated Content (UGC) to enhance brand reputation and increase social media reach.
• Maintain strong relationships with core users, fans in the local market, organize regular online and offline events.
• Manage KOC involvement in campaigns, ensuring deliverables are met in terms of quality, timeline, and brand guidelines.

Community Event Operations

• Plan, organize, and execute a variety of community events, both virtual and in-person, ensuring a seamless and engaging experience for participants.
• Engage in our brand's collaborations with mobile games, developing corporation events with related gaming communities.
• Create gaming-related events and topics to increase engagement between the brand and gaming communities.

Data Analysis & Reporting

• Regularly analyze user and community data, campaign effectiveness, and market trends to optimize operational strategies.
• Prepare monthly user and community reports, providing insights for optimization.

Requirements:

• Experience from 3-5 years of experience in social media, user operations, or gaming community management; experience with international brands or in the mobile gaming industry is preferred.
• Strong understanding of social media platforms, user behavior, and gaming communities in the local market.

Skills:

• Excellent content planning and copywriting skills, with the ability to engage fans effectively.
• Familiarity with gaming community platforms, with a proven track record in gaming community management.
• Strong analytical skills, proficient in tools like Excel, Google Analytics, etc.
• Exceptional communication and organizational skills, with the ability to independently plan and execute marketing and gaming-related events.