If you're looking for a career where you can make a real impression, join Global Service Center (GSC) HSBC and discover how valued you'll be.

HSBC is one of the largest banking and financial services organizations in the world, with operations in 64 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people to fulfil their hopes and realise their ambitions.

We are currently seeking an experienced professional to join our team in the role of Campaign Operation Analyst

Principal accountabilities:

• Responsible of cover sourcing of data and building structured databases, designing data marts generating Business Insights. Key responsibilities also include but not limited to: creation and continuous update of these datasets, to support analysis, direct marketing campaigns and reporting, identify opportunities for data monetization, leverage Business intelligence (BI) and Visualization tools to deliver key business insights and develop self-serve Business intelligence (BI) solutions to empower the business to make informed decisions. The team members embed agile delivery methodologies to continuously keep refining the data models using new and emerging techniques. This team also acts as a bridge between IT (information Technologies) and the business stakeholders.
• Understand, maintain, and improve Customer Relationship Management (CRM) workflows and system processes. Engage with stakeholders to understand Customer Relationship Management (CRM) current necessities or pain points and gather business requirements to solve them.
• Willingness to execute codes and learn from them through trial error.
• Diagnoses underlying problems related to integrity of information deliverables. Consults with functional manager, business unit personnel, systems analysts and other end-users on issues impacting the project timelines and deliverables

Requirements

• Strong knowledge of programming tools, preferably with proficiency in any one or combination of tools such as SQL (Programming language), databases (not excel), SAS (software), Unix (operating systems), VBA (programming language), Qlik (business analytics platform), R (Programming language), Python (Programming language), and any other BI tools & Campaign Manager tools across any of the platforms UNIX (operating systems), mainframe or Windows. (strong technical skills)
• Knowledge of Data Modelling and or exposure to Data Quality assessment and control
• Customer Relationship Management (CRM) tools such as PEGA (low-code platform), Salesforce to be added here. Knowledge of terminology such as Campaign manager & Decision engine
• Advanced English language skills.

Experience

• At least 2 years of experience, it can come from a computer science, information systems, systems engineering or other engineering specialization,
• Desirable 2+ years on CRM, lifecycle and/or email channel experience.
• Experience working with large datasets to target segmented audiences, SQL & SAS experience is a must.

Due to the urgent hiring need, candidates with immediate right to work locally and no relocation need will be prioritised.

At HSBC we offer our colleagues a greater number of days, so that they can fully enjoy their wedding, take care of the new member of the family, or grieve the loss of a family member. Our paid leave package is at the forefront in Mexico, now you have one more reason to be HSBC and proudly live a culture of well-being, balance and care.

HSBC is an equal opportunity employer committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and, opportunities to grow within an inclusive and diverse environment. We encourage applications from all suitably qualified persons irrespective of, but not limited to, their gender or genetic information, sexual orientation, ethnicity, religion, social status, medical care leave requirements, political affiliation, people with disabilities, color, national origin, veteran status, etc., We consider all applications based on merit and suitability to the role.

Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

***Issued By HSBC Electronic Data Process Mexico Private LTD***