To drive ArtMexico's growth by managing B2B sales, email marketing, social media & website content, and basic financial operations, ensuring daily progress across sales, visibility, and order flow.

WORKING DAYS & HOURS: Monday-Friday 9am-5pm (with 1 hour for lunch every day), 40 hours per week

About the Company:

ArtMexico is a small business based in Guadalajara, making the incredible artesanias of Mexico available to online shoppers and events planners worldwide. We buy, package and export the artesanias to warehouses in the USA and UK, and we manage the online sales of the products and customer service of the orders. ArtMexico was founded by British woman Aprylle Stuart in 2015, who runs the business from her home in Guadalajara, she's lived here for 13 years.

Key Responsibilities:

1. B2B Sales & Partnership Outreach

• Email, cold call and follow up with event planners, wedding planners, shop buyers, Mexican restaurants, etc worldwide

• Maintain pipeline in CRM software

2. Email Marketing & Newsletter Management

• Write and send regular newsletters to wedding planners, event planners, party buyers, retailers, Mexican restaurants

• Segment lists and build automations (Mailchimp)

• Track performance: open rates, clicks, sales

3. Social Media Content & Growth

• Create and post Instagram, TikTok, and Pinterest content

• Showcase artisan process, customer stories, and seasonal offers

• Build relationships with UGC creators (User Generated Content from the customers) and influencers

• Run ad campaigns (Google and Meta ads)

4. Content & Blog Management

• SEO (Search Engine Optimisation) management of Site Map and keyword research

• Blog posts & new page creation - manage content creation & publication on our Shopify website

• External blog content creation and publication on other websites, PR

5. Finance & Admin

• Basic bookkeeping (track expenses, invoices, margin tracking)

• Work with accountant for quarterly tax or monthly reporting

Profile Requirements:

• 2-5 years experience in marketing, sales, or small business operations

• Fluent in English and Spanish

• Good English writing skills (emails, posts), competent to manage writers/AI to get more in-depth content written

• Confident making sales calls and following up

• Proactive, self-managing and detail-oriented

• Good knowledge of: Mailchimp, Meta Ads, Google Ads, Amazon shop management

• Bonus: Canva, CapCut, Notion, Trello

KPIs (Key Performance Indicators):

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• 10 x B2B outreach actions per day

• 1-2 newsletters per/month with 30%+ open rate

• 5+ social posts/week with strong engagement

• Monthly sales growth %

• Cost tracking