Mission:

Manage, develop, adjust, and implement Marketing & Communication strategies and plans for Volvo Trucks products and services for the Mexican market.

Responsibilities:

• Develop and implement marketing & communication strategies and plans.
• Deliver customized initiatives for the local market to achieve marketing and commercial goals.
• Manage internal and external communication.
• Ensure the correct use of brand guidelines.
• Launching new products.
• Planning, development and execution of events / exhibitions.
• Understand needs, identify opportunities, and provide support tools to the dealer network.
• Selecting and managing relationships with marketing suppliers.
• Conduct research to understand customers' key buying drivers.
• Lead brand & product content generation / adaptation.
• Lead the development of marketing & communication materials.
• Select the right media to reach the right audiences.
• Monitor the effectiveness of marketing strategies and plans.
• Managing the marketing & communication budget.

Profile:

• Bachelor's degree in marketing or communication.
• 5 years of relevant experience.
• Works independently with general supervision.
• Communication skills.
• Creativity.
• Teamwork.
• Problem-Solving.
• Decision-Making.