Job Description ??
The Role:
Hired as a Contractor
We're seeking a dynamic individual to join our digital paid media agency as a Web Designer and Performance Marketing Lead. As a pivotal member of our team, you will report directly to the Co-Founders, playing a critical role in the growth and success of our company.
Key Responsibilities:
- Manage multiple web design projects concurrently, ensuring timely delivery and effective task prioritization.
- Communicate with clients, pitching creative ideas to them.
- Leverage existing branding guidelines and contribute to their enhancement.
- Generate graphic design for creating visually compelling ads and developing strategic campaigns aimed at driving sales and improving conversion rates (The graphic Design of the Ad + Generation and following of the paid media campaign).
- Lead the UX design, strategy, and execution for both our and client websites to drive improvements in signup rates, sales, and overall growth.
- Develop wireframes, flow diagrams, sketches, storyboards, mockups, and high-fidelity prototypes to effectively communicate user experience.
- Strong understanding of digital marketing, encompassing PPC, social media, and email marketing.
- Experience in graphic design for creating visually compelling ads and developing strategic campaigns aimed at driving sales and improving conversion rates.
- 3-7 years of experience as a UX Lead or Web Designer.
- Experience in the design and creation of Landing Pages & Conversion Web Pages.
- Working knowledge of WYSIWYG website builders (Webflow, Builder io, etc.) is a strong plus.
- Experience in Video Production: Edit and produce a range of video content, from short clips to longer-form videos, using tools like Cap Cut and other advanced editing software.
- Ability to conceptualize, script, and shoot engaging short-form content for TikTok, IG, and YouTube.
Optional Experience:
- Experience with WYSIWYG website builders (Webflow, Builder io, etc.).
- Understanding of HTML/CSS/JavaScript and responsive website development.
- Bachelor's degree in Marketing, Communications, Graphic Design, or related field.