Digital Marketing Specialist:

The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.

Responsibilities

Develop and implement digital marketing campaigns across social media, search engine optimization (SEO), and pay-per-click (PPC) advertising

Create and manage social media content with the Graphic Design team.

Optimize digital content for search engines.

Track and analyze digital marketing performance.

Collaborate with the graphic designer to create visually appealing content.

Validate graphic designer deliverables to ensure they are consistent with the brand identity and messaging.

Implement postings on social media and optimize performance.

Qualifications

Bachelor's degree in marketing, communications, or a related field

2+ years of experience in digital marketing, preferably with a focus on B2B marketing

Strong understanding of SEO, PPC advertising, and social media marketing

Excellent writing and editing skills

Bonus Qualifications

Experience with email marketing

Experience with marketing automation platforms

Experience with analytics and reporting